Digital transformation agencies
You modernise your clients' ops. Hoy is one less RFP for them, one more revenue stream for you.
Become a Hoy partner
Onboarding takes minutes, your team needs zero engineering effort to sell.
Hoy is a battle-tested voice agent platform running in production across five markets, under real partner brands. Built exclusively for agencies and resellers.
Configure your white-label in twenty minutes. Onboard each new end-customer in a single sitting. No engineering team. No infrastructure. No waiting on a build.
We don't sell direct. Hoy is 100% partner-led. We never compete for the businesses on your roster.
Built for agencies already serving small businesses
Web and brand agencies
You ship the site and the brand. Hoy is the receptionist your clients thought they couldn't afford.
Vertical specialists
You only serve salons, trades, MSPs, or agents. Hoy speaks their language out of the box.
Wholesale pricing. Your margin.
You buy seats at a fixed wholesale rate. You bill your clients whatever the market will bear. We don't see the end-customer price, and we don't take a cut on top.
Wholesale starts at competitive per-seat rates with volume tiers from 10 seats up. Get in touch to discuss the structure for your client base.
Branded end-to-end
- Your logo and colours throughout every customer-facing surface
- Your domain: clients log in at
portal.[yourbrand].com - Your scripts and tone: every call answers in the voice your client chose
- Your support flow: escalations route to you, not us
Signed to first live client in a single afternoon
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Apply 30 minutes
Short commercial call to confirm fit and pricing. Sign the MSA. Same-day close in most cases.
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Configure ~20 minutes
Click-through white-label setup: logo, brand colours, partner subdomain, default scripts, voice persona. No engineering required.
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Launch your first client ~15 minutes per client
Configure the end-customer's script, voice, integrations, and escalation flow. Most partners launch their first client the same afternoon their tenant is provisioned.
Questions partners ask
What is Hoy?
Hoy is a white-label voice agent platform that agencies resell to small-business clients. Hoy handles hosting, security, and the underlying technology; partners handle branding, billing, and the client relationship.
Which platform can I use to offer voice agents to my clients?
Hoy. It's purpose-built for agencies and resellers. We don't sell to end-customers, so partners can offer voice agents to their roster without competition from us.
Can I rebrand the platform under my agency?
Yes. Hoy is white-label end-to-end: your logo and colours, your domain (portal.yourbrand.com), your scripts, your client's voice persona, your support escalation flow. Hoy is invisible to end-customers.
Do I need engineers or developers to use Hoy?
No. White-label setup is click-through and takes around twenty minutes. Adding a new client takes ten to fifteen minutes. Nothing to host, no code to write.
How quickly can my first client be live?
Same day in most cases. Tenant provisioning is automatic after the MSA is signed; configuration takes twenty minutes; first-client onboarding takes another fifteen.
Does Hoy sell directly to small businesses?
No. Hoy is 100% partner-led. We don't approach end-customers and we don't list partner clients in any direct channel.
How proven is the Hoy platform in production?
Hoy has handled over 50,000 live customer calls in production under real partner brands since launching in August 2025. Monthly call volume has increased every month since launch. The platform runs across five markets: UK, US, Brazil, Norway, and Australia.
What does Hoy integrate with?
Salon and beauty platforms (Phorest, Fresha, Square); skilled-trades tools (ServiceM8, Tradify, Joblogic, Checkatrade, Rated People, MyBuilder); MSP PSAs (ConnectWise, Autotask); estate-agent platforms (Reapit); CRMs (HubSpot, Salesforce); plus 100+ additional booking, CRM, and ticketing systems.
What is the commercial model?
Wholesale per-seat pricing with volume tiers from 10 seats. Partners set their own end-customer price. Hoy doesn't see or take a cut on top. Minimum 12-month, 5-seat commitment.
Which verticals does Hoy support out of the box?
Hair and beauty salons, skilled trades (plumbers, electricians, builders, HVAC), MSPs and IT support, estate agents and lettings, and a generic configuration for less-vertical SMBs.
Where is Hoy based?
Hoycall LTD is a United Kingdom company, registered at UK Companies House under number 16470742.